Average Reviews:
(More customer reviews)I chose this book online because some of the editor reviews said, "..funniest, most engaging book about food." and "...more than a cookbook, it is a humor book and a self-help book and a security blanket and..."
And so I wasn't quite sure what to expect, but I don't think it is the funniest or most engaging humor book, it honestly reads like a cookbook with some recipes and a joke or funny story thrown into the directions and some author quotations in big balloon text.
As a cookbook, of the few recipes I've tried, it seems sound and I like the variety and the notion that..these are the very best recipes that someone else liked and has accumulated over many years and it is putting it all in 1 single book and for that I am grateful of.
As far as the organization, it is frustrating. It goes from Almond Triangles to Salsa to Apple Crisp to Artichoke Dip ? If I want to make a dessert, I want to flip to the Dessert Chapter and peruse all of the desserts in one section and read the ingredients to see which one I can make and which ones I have all of the ingredients for. What I don't want to do is flip to page 7 and then page 42 and then page 23 and back to page 84 to read all of the desserts. Imagine doing this for every food category (which is how the pre-sale/advanced reading copy is currently layed out).
Just keep it simple: Don't disappoint potential buyers thinking this is the funniest, most engaging humor book about food and just focus on, "This is a cookbook collection of the very best, most decadent, splurge this one-time, recipes that I've accumulated over the years." Don't mention it is "supposed" to be funny, let that be a reader's surprise. You could caption it with, "The "try and Beat This!" cookbook for when you want the absolute best-tasting recipe, not necessarily the most-healthy.*" This line is accurate and to the point, healthy-conscious buyers will move on and those that just want the best will salivate. Market this as an indulgence cookbook, nothing more.
*And this should appease those that say raw eggs are not healthy, etc, neither is steak cooked medium-rare, but a true food connoissieur doesn't care.
Click Here to see more reviews about: Beat This Cookbook: Absolutely Unbeatable Knock-'em-Dead Recipes for the Very Best Dishes
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